The Bridal Industry Is Having a Swimsuit Moment

 

Samantha Brown, a professional stylist in New York, sees bridal swimwear as a trend that’s likely here to stay. “We used to see brides wearing gigantic gowns on the beach, which never made any sense,” she said. “They were heavy, dragging through the sand and out of place for the venue. Now, people are trying to find unique touch points that make their wedding memorable and photographically beautiful.”

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